For any affiliate marketing, the data generated and the statistics are important elements. They are used by the publishers, the advertisers and the merchants altogether. Some words used in the affiliate marketing like click through rates, traffic and conversions may not have meant so much for you, but they are important to the affiliate marketing. As a way of ensuring growth in your business, you have to monitor your hard work and your applied strategies in your business and see whether they work. That will help you to know whether there are areas where you are making mistakes or not. You will also be able to tell the person with the highest conversions as an affiliate manger. The following information unveils the reasons why using metric system are vital in any affiliate marketing.
It is at this point to note though there are several metric systems in use, they are used depending on their functionality. It is important to start with Active Affiliate Ratio. It is a tool that is important to the affiliate managers It is an important indicator of which of the many networks are active and how frequent they are. They are also important performance indicators. The important tool helps the managers to know the performance otherwise it would not be easy. They also help to tell direction from which the impressions are coming from.
The second tool that is used is Affiliate Commission Ratio. The tool is vital to both the publishers as well as the affiliates. It is the one that is used to show the amount of money that affiliate receives after a lead. In affiliate marketing this is important because with it, affiliates can find out which of the advertisers is the best … Read More ...Read More »